Website Privacy Policy

Last Updated [4/27/2026]

Welcome to Emery Lane Homes, LLC. We value your trust and are committed to protecting your personal information. This Privacy Policy outlines how we collect, use, share, and protect your data when you visit our website https://emerylanehomes.com/ and any related subpages.

By accessing or using our Website, you agree to the practices described in this Policy. Please take a moment to read through it carefully.

1. Purpose of This Policy

This Policy aims to be transparent about how we collect and handle your data so that you can make informed decisions when engaging with us. It applies when you:

Visit or browse our Website
Engage with any features such as chat, user submissions, or electronic messaging on our Website
Opt into email newsletters, SMS/text message communications, or marketing communications
Purchase services, digital products, courses, or join membership programs via our Website
Interact with our ads or marketing content on third-party websites or platforms

This Policy does not cover data collected offline or via third-party websites or platforms, including affiliates or service providers.

2. Age Requirements

We do not knowingly collect or solicit personal information from anyone under the age of 16. If you are under 16, please do not submit any personal information to us. If we learn that we have inadvertently collected personal information from someone under 16, we will promptly delete it.

If you believe we have collected such information, please contact us at info@emerylanehomes.com.

3. Information We Collect

We collect various types of personal information from you, which may include:

Personal Identifiers: Name, email address, phone number (including mobile/cell phone numbers for SMS communications), billing/shipping address, and other personal identifiers
Financial Information: Payment details such as credit card or banking information
Geolocation Data: IP address and location data from your device
Demographic Information: Age, gender, occupation, etc.
Internet and Device Activity: Browser type, operating system, and browsing behavior on our Website
Authentication Data: Social media usernames, passwords, and account security data
Media: Photos, videos, or other media you may upload to the Website

This data is collected directly from you when you provide it (e.g., during registration, purchase, or SMS opt-in) or automatically via cookies and other tracking technologies when you browse our Website.

4. SMS / Text Message Communications

SMS Opt-In and Consent

When you provide your mobile phone number and opt in to receive text messages from Emery Lane Homes, LLC, you expressly consent to receive SMS/MMS messages from us. Opt-in may occur through:

Completing a web form that includes an SMS opt-in checkbox
Texting a keyword to our designated number
Verbally agreeing to receive SMS communications (confirmed via text)
Any other method where you explicitly grant permission

Types of SMS Messages We Send

By opting in, you may receive the following types of messages from Emery Lane Homes, LLC:

Appointment reminders and scheduling updates
Property listing alerts and real estate updates
Follow-up messages related to your inquiries
Promotional offers, events, and marketing communications
Customer service and support responses
Transactional messages related to your account or purchases

Message Frequency

Message frequency may vary depending on your interactions with us and the program you have opted into. You may receive up to [X] messages per month per campaign.

Message and Data Rates

Message and data rates may apply. Please contact your wireless provider for details on your specific plan.

How to Opt Out (STOP)

YOU MAY OPT OUT OF RECEIVING SMS MESSAGES AT ANY TIME BY REPLYING “STOP” TO ANY TEXT MESSAGE YOU RECEIVE FROM US. After sending “STOP,” you will receive a final confirmation message and will no longer receive SMS messages from us. To rejoin the program, simply opt in again as you did initially.

How to Get Help (HELP)

If you experience any issues with our SMS program, reply HELP to any message or contact us directly at info@emerylanehomes.com or 4643 E. Thomas Road, Suite 1, Phoenix, AZ 85018.

Carrier Disclaimer

Carriers are not liable for delayed or undelivered messages.

SMS Data — No Third-Party Sharing for Marketing

No mobile information will be shared with third parties/affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

5. Sources of Information

Your personal information may be collected from the following sources:

Directly from You: When you fill out forms, subscribe to services, opt into SMS communications, create an account, or make purchases on our Website
Third-Party Providers: Payment processors (e.g., Stripe, PayPal), analytics providers (e.g., Google Analytics), social media platforms, email marketing platforms (e.g., Mailchimp, ConvertKit), and advertising networks (e.g., Google Ads, Facebook Ads)
Automated Data Collection: We use cookies, web beacons, and similar technologies to collect data on how you interact with our Website, including browsing behavior, device information, and IP address.

6. How We Use Your Information

Your personal information may be used for the following purposes:

To personalize your experience on our Website
To process your transactions, including payments and shipping
To communicate with you about your account, purchases, or customer service inquiries
To deliver SMS/text message communications for which you have opted in
To send marketing and promotional content (email, SMS, and other channels) that may interest you
To comply with legal obligations and protect our legal rights
To enhance Website performance and improve products or services based on analytics
To support customer relationship management (CRM) activities
To administer surveys, quizzes, or feedback forms
To manage and optimize advertising campaigns
To generate testimonials or case studies for marketing purposes (with your consent)

7. Data Sharing, Disclosure, and Sale

We value your privacy and are committed to being transparent about how your personal information is shared. Your personal data may be shared with the following parties:

Service Providers: Payment processors, shipping providers, email marketing tools, hosting and IT support, and analytics providers
Affiliates and Business Partners: Business affiliates and partners for affiliate marketing programs and joint promotional activities
Advertising Networks: Advertising networks (e.g., Google Ads, Facebook Ads) and social media platforms for targeted advertising
Legal Authorities: When required by court order, subpoena, or other lawful governmental request
Corporate Transactions: In the event of a merger, acquisition, restructuring, or sale of our assets

Important — SMS Data Excluded from Third-Party Sharing:

No mobile information will be shared with third parties/affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We do not sell your personal information to third parties for direct financial compensation. However, we may allow certain third parties (such as ad networks or affiliate partners) to collect information about your activities on our Website through cookies or tracking technologies, which may be considered a “sale” of personal data under certain laws (e.g., CCPA). This does not apply to SMS opt-in data or mobile phone numbers collected for text messaging purposes.

8. Opt-Out of Data Sales

If you are a resident of California or any other jurisdiction that provides such rights, you may opt out of the sale of your personal data by contacting us at info@emerylanehomes.com or following the instructions on our Website. See the Consumer Rights section below for more details.

9. Consumer Rights (GDPR, CCPA, and Other U.S. State Laws)

You have certain rights regarding your personal data, which may include:

Right to Access: Request access to the personal data we hold about you
Right to Correction: Request correction of inaccurate or incomplete data
Right to Deletion: Request the deletion of your personal data (subject to legal exceptions)
Right to Opt-Out: Opt out of the sale of your data or targeted advertising
Right to Data Portability: Request transfer of your data to another provider

To exercise any of these rights, please contact us at info@emerylanehomes.com.

10. Automated Data Collection (Cookies, Pixels, and Web Beacons)

We use cookies and similar tracking technologies (e.g., web beacons, pixels) to enhance your experience and track how you use our Website. Cookies allow us to:

Understand how you interact with our Website
Personalize your browsing experience
Improve the functionality of our services

You can control cookies through your browser settings and may opt out of targeted advertising by visiting https://optout.networkadvertising.org/?c=1. Be aware that disabling cookies may affect your ability to use certain features of the Website.

11. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, such as maintaining your account or completing your purchases. After you terminate your relationship with us, we may retain your data for a reasonable period to comply with legal obligations or resolve disputes.

You can request deletion of your data by contacting us, except in cases where retention is required by law.

12. Data Security

We implement appropriate security measures to protect your data from unauthorized access, loss, or misuse. However, no online transmission of data is completely secure, and we cannot guarantee the absolute security of your data.

You are responsible for keeping your account credentials secure. We are not liable for any unauthorized access due to your negligence.

13. Do Not Track and Global Privacy Control (GPC)

Our Website may recognize and respond to browser-initiated Do Not Track (DNT) signals or Global Privacy Control (GPC) signals. However, we cannot guarantee that all tracking will be completely disabled. For more details, visit https://globalprivacycontrol.org.

14. Third-Party Tracking and Affiliate Marketing

We allow third-party cookies and tracking technologies on our Website to collect data about your browsing habits for marketing purposes, such as retargeting ads. These third-party services may collect information such as your IP address, device information, and browsing behavior.

We may also participate in affiliate marketing programs. When you click on affiliate links and make a purchase, we may receive a commission, and certain tracking data may be shared with our partners for this purpose.

Note: Any affiliate or third-party marketing data sharing is strictly limited to general website and purchase behavior. SMS opt-in data, mobile phone numbers, and text messaging consent are never shared with affiliates or third parties for marketing purposes.

15. User-Generated Content and Intellectual Property

If you submit any content (e.g., testimonials, reviews, or creative works such as videos or images) through our Website or social media channels, you grant us a non-exclusive, royalty-free, perpetual, and worldwide license to use, modify, distribute, and display your content for marketing and promotional purposes.

Please be aware that content submissions are shared at your own risk. While we value your contributions, we cannot control how other users or third parties may interact with or use your publicly shared content.

16. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal obligations. The “Last Updated” date at the top of this page reflects the latest version. If material changes are made, we may notify you via email, SMS (if applicable), or by posting a notice on our Website.

Your continued use of the Website following such changes indicates your acceptance of the updated Policy.

17. Contact Us

If you have any questions, concerns, or would like to exercise your privacy rights, please contact us:

Email: info@emerylanehomes.com

Mail: 4643 E. Thomas Road, Suite 1, Phoenix, AZ 85018

Contact Form: https://emerylanehomes.com/contact-us/

Website: https://emerylanehomes.com/